Building and scaling startups with AI in the loop.
AI compresses the work of building a startup. It does not remove the work. You still have to pick a customer, talk to that customer, measure something real, build the boring whole product, and decide when the current plan is dead. This book is about doing all of that faster without lying to yourself along the way.
The book is being written in public. Read the 11-part series free, or join the waitlist for launch updates and early access pricing.
Technical founders, fractional CTOs, programmer-founders, and product-minded operators who have seen enough AI hype to know there is something useful under the circus tent. Not "10 prompts to build a unicorn." The operational version:
AI compresses every step inside the Lean Startup loop and the Crossing the Chasm playbook, but it changes none of the physics underneath either one. Every chapter splits the work three ways: what AI compresses, what deterministic software has to verify (analytics, accounting, billing, compliance, tests), and what stays human (customer truth, judgment, taste, accountability).
A prompt library, metrics templates, a beachhead scorecard, a pivot-or-persevere meeting template, and a checklist for deciding what AI drafts, what software verifies, and what a human owns.
The book grows out of this 11-part series. Start at the top; each post stands on its own.
Related: the warning signs a startup is about to fail, and the rest of Seth's books.